How Effective Communication Shapes Virtual Assistant Collaboration

Sarah Clarkson • Jun 26, 2024
A man sits on his computer and works with his remote team members on the screen.

If you own a small business, you know that being agile and adaptable are critical elements to survival, and that you have to think outside the box to gain that slight edge over your competitors.


Everyone knows that bringing a virtual assistant onto your small team can be a game changer. Having a virtual assistant handle some administrative burdens frees you to focus on growing your business, which can save significant time and energy.


But did you know that if you strategically invest that saved time and energy, you can take the virtual assistant advantage one step further?


Pro Tip: By being clever with your time and energy investments, you can get all the support your business needs, even if you don't have the budget to hire a large staff.


If you can reframe your view of your virtual assistant, you can develop a dynamic partnership that transcends mere task delegation and you can become a true leader in the process.


A virtual assistant is a remote professional who provides administrative, technical, or creative support to businesses. While not all virtual assistants aspire to become strategic partners, most thrive in an environment where they feel their contributions are appreciated, and they are helping your business grow.


Nurturing your relationship with your virtual assistant through effective communication strategies is key to realizing the relationship's potential.


Communication forms the cornerstone of effective leadership. Good communication builds trust, clarity, and a sense of partnership. When leaders communicate effectively with their team members, whether in-person or remotely, they foster an environment where trust is established through transparency and clarity is achieved through clear expectations and feedback. 


A sense of partnership develops through collaborative decision-making and mutual respect. 


By embracing open dialogue, regular check-ins, and deliberately sharing your purpose and why with your virtual assistant, you have the potential to enhance your business operations, cultivate leadership skills, and develop a long-lasting and productive partnership.


Practical Strategies for Effective Communication with Your Virtual Assistant


  • Set Clear Expectations: From the start, outline your expectations clearly. Define the roles, responsibilities, and specific tasks you need your virtual assistant to handle. This clarity will prevent misunderstandings and ensure that your virtual assistant is positioned for success. 

Click here to learn more and to access a free, customizable template that you can use with your new team member. A shared document will ensure your team member is informed, accountable, and aligned with your objective and vision.

  • Share Your Vision: Communicate your business goals, vision, and values. When your virtual assistant understands the bigger picture, they can align their efforts with your objectives and work to contribute more meaningfully to your business. Understanding how and where their support fits into your goals might inspire your virtual assistant to help find other areas where they can help.


  • Regular Check-Ins: Schedule meetings to discuss progress, address concerns, and provide feedback. Your regular check-ins can be brief but should be consistent. Deliberately creating a routine and being reliably available for communication fosters a positive work environment. 


  • Open Dialogue: Encourage two-way communication where your virtual assistant feels comfortable sharing ideas, asking questions, and providing updates. Being receptive to your virtual assistant's insights and perspective will build trust and create a more collaborative working relationship that will benefit you and your business. Use cloud-based platforms specifically designed to streamline tasks and enhance communication. Leveraging tools like Asana, Trello.com, Slack, and Monday.com can organize tasks, ease communication with your virtual assistant, and enrich the collaborative experience.


  • Provide Constructive Feedback: When your virtual assistant starts delivering, offer feedback that is specific, actionable, and focused on improvement. Be positive, recognize achievements, and provide guidance on areas needing growth. Constructive feedback helps your virtual assistant develop professionally, and learning to deliver feedback in a constructive way is a hallmark of good leadership.


By implementing these communication strategies, you can build a strong, thriving partnership with your virtual assistant. With care and deliberate effort, this partnership can become a cornerstone of your business's success.


Case Study: Success by way of a Thriving Partnership


Consider the story of Moon Crest Valley Ranch LLC, a family-owned and operated property in Half Moon Bay, California. After years of working in the tech industry and serving as a Marine, Brendan O'Donnell and his wife, Amanda, purchased the 45-acre parcel in 2015. They sought to create an environment where people could connect, hike, and stay overnight while being good land stewards. Raising their young, busy family on the Ranch, Brendan needed support for their social media presence and digital marketing needs.


Brendan contacted us because he liked our mission of supporting military spouses. He expressed needing help improving the Ranch's social media storytelling through videos, pictures, and audio tracks. After interviewing several qualified virtual assistants, Brendan selected Allison, a Marine Corps spouse living in Quantico, VA. Allison has a strong background in social media management, client onboarding, marketing, and content creation.


Allison quickly began collaborating with Brendan, leveraging her expertise to enhance Moon Crest Valley Ranch's digital presence. Weekly phone calls ensure they stay aligned on upcoming events and content strategy. Brendan praises Allison's work, noting her professionalism, thoughtfulness, and ability to capture the Ranch's authentic stories. He says, "[Allison] has been great to work with and works independently at a strategic level. She clearly communicates timelines and meets them without fail." 


Allison, in turn, appreciates Brendan's openness to suggestions and his collaborative approach. She tells us, "[Bendan] is great to work with and is open to suggestions and is always willing to try out something new. He values the experience I have with social media but also challenges me with looking at things from a different perspective. It has been a great experience."


This case study exemplifies how a well-nurtured virtual assistant relationship can evolve into a thriving partnership. 


To nurture such relationships, consider:


  • Encouraging your Virtual Assistant's Professional Development: Encourage and support your virtual assistant's professional growth through training programs and workshops that enhance their skills and keep them up to date on industry trends - both within your market space and within the world of virtual assisting. Virtual assistants often have multiple clients in varying fields. When encouraged, they can often see a problem from a fresh perspective or bring "outside the box" thinking to something you might be struggling with in your industry. 

  • Involving your Virtual Assistant in Strategic Planning Sessions: Similarly, work to include your virtual assistant in higher-level discussions about your business's future. Those same unique perspectives can provide you with valuable insights while encouraging them to feel more invested in your success. It's a win-win.


By being strategic about building your relationship with your virtual assistant, you can create a partnership that alleviates administrative burdens and drives your business forward. Set clear expectations, share your vision, maintain regular check-ins, and foster open dialogue to unlock both your virtual assistant's full potential and their impact on your business. This approach not only enhances your business operations but also positions you as a leader who can adapt and thrive in any competitive landscape. 


If you are ready to transform your business with the power of effective communication, contact our Discovery Team today to get started on finding the perfect virtual assistant to meet your needs.


And, if you're already one of our valued clients, make sure to check out your Client Resources page for more tools and tips to maximize your relationship with your Freedom Maker.


Let's build a successful partnership together!

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