Clearing the Path to Business Growth with a Virtual Assistant

For solopreneurs and small business owners, finding the time to grow or scale your business often feels like the elusive goal that remains just out of reach. Every day, you're racing against the clock, trying to check off enough tasks to finally focus on what will make a big impact on your business's development. Administrative and operational hurdles stand in your way on a daily basis. With so many areas demanding attention just to keep the wheels turning, it is a challenge to carve out the time and energy needed for big picture strategies. The reality of running a small business means constantly juggling an endless list of responsibilities. Things like nurturing clients, innovating new ideas, and building out growth strategies can get buried under administrative duties.

Hurdle after hurdle, day after day, and the passion that fuels your enterprise starts to fade. The next thing you know, you start to experience burnout, and any inclination toward progress gets stalled. 

Sound familiar?

If you feel like you are ready to reclaim the time needed to get to working on those big picture goals, bringing a virtual assistant onto your team can be a game changer. A skilled military spouse - a Freedom Maker virtual assistant - can start clearing those administrative hurdles that stand between you and business growth.

A Freedom Maker can free up your time so you can focus on scaling your business and increasing your revenue. 

Working hourly, Freedom Maker virtual assistants provide dedicated, focused support, tailored to your specific needs. Whether it's managing emails, scheduling, or keeping your CRM up to date, they can handle the tasks that you identify as being the biggest drain on your time and energy.

By outsourcing those tasks - and only paying for the time worked on the work you need to get done - you've suddenly got time to reinvest into revenue-generating activities. Outsourcing time sucking tasks to a Freedom Maker is a cost-effective strategy that allows you to offload administrative tasks without the cost overhead of a full time or in-person employee. Time saved and a small monetary investment can serve as a significant driver of growth for your business.

The Administrative Hurdles That Hold You Back

Every small business owner or solopreneur faces the challenge of balancing core business activities with the administrative work that keeps operations running. Here are some of the most common hurdles and how Freedom Maker virtual assistants have been successful in helping small business owners overcome them:

EMAIL OVERLOAD: For many business owners, the inbox is an endless stream of demands, updates, and follow-ups. It's easy to lose hours every day sorting, responding, and flagging emails. This time spent "in the weeds" is time you could be using to build client relationships or develop new products. 

CASE IN POINT: Karen is an attorney running a growing legal practice. As her caseload expanded, Karen looked to bring on a Freedom Maker to assist with various administrative tasks. Karen selected Debbie, who now helps manage the volume of client emails and communication Karen receives on a daily basis. Debbie helps ensure that client inquiries are promptly addressed, and she keeps Karen updated on critical conversations by cc’ing her on important messages. In addition to this, Debbie schedules meetings, compiles large legal packets for court filings, and assists in client-facing Zoom meetings to provide guidance on budgets and expenses.

CALENDAR CHAOS: Scheduling meetings, coordinating appointments, and managing time zones can create logistical nightmares for busy entrepreneurs. When meetings overlap or important appointments slip through the cracks, it disrupts your workflow and reduces your productivity. Freedom Makers excel in calendar management. Let them take over the time-consuming (and mind-numbing) task of coordinating your schedule. 

CASE IN POINT: Alene is the owner of a coaching company that helps professionals and organizations achieve their personal and career development goals. As her business grew, Alene looked to bring on a Freedom Maker onto her team to assist her with booking speaking engagements. She selected Sarah, a Freedom Maker and the spouse of a retired United States Airman, for this role. Sarah manages outreach for potential speaking engagements using a pre-established spreadsheet and templated emails. She sends initial emails, follows up via phone or Zoom, and tracks responses. Sarah also handles key inquiries, like speaker fees, and organizes bookings, including potential repeats for the following year.

SOCIAL MEDIA MANAGEMENT: Social media is essential for building brand awareness, but it can become a major time sink for business owners trying to stay consistent across platforms. The process of brainstorming content, creating graphics, scheduling posts, and engaging with followers can take up valuable hours that could be used to grow your business.

CASE IN POINT: Katie is the owner of a business dedicated to helping audiologists grow their social media presence and increase patient referrals through improved professional relationships. As Katie's business grew, she looked to bring a Freedom Maker on board to help her with tasks like uploading and editing social media content, creating product images in Canva, managing website and Amazon S3 uploads, turning existing Canva designs into Reels, and formatting captions for future posts. She selected Chelsie, a Navy wife who works 3 to 5 hours per month for Katie, formatting and editing social media posts, adding relevant hashtags and emojis, and ensuring each post reflects the empathetic tone required when discussing health related topics.

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CASE IN POINT: Geneve owns a consulting company that provides expert financial consulting services. As her business expanded, Geneve looked for a Freedom Maker to help manage her LinkedIn pod engagement by thoughtfully liking and commenting on members' posts twice a week at a specific time. Geneve selected Sandra, a United States Air Force veteran and spouse, who ensures all LinkedIn responses are unique, typo-free, and written in Geneve's voice. Sandra's ability to craft thoughtful responses to posts ensures that Geneve remains engaged and visible in her professional community without spending hours online.

CASE IN POINT: Diane runs a successful fitness business. As her client base expanded, Diane looked for a Freedom Maker to join her team to assist with client outreach, social media management, weekly newsletters, member management, client onboarding, podcast recaps, and follow-up from interest forms. She selected Leigh, the spouse of a Navy sailor. Leigh works to help Diane by tracking client projects, updating the business's CRM, and assisting with sales calls. This tailored support allows Diane to focus on building her fitness programs and deepening client relationships.

CASE IN POINT: Jenn is a coach specializing in leadership and personal development. As her coaching business grew, Jenn looked to add a Freedom Maker to her team to help with various administrative tasks like managing her online courses, tracking client progress, ensuring onboarding completion, sending newsletters, scheduling meetings, and posting content to LinkedIn and her websites. Jenn selected Amy, the spouse of an Air Force veteran. Amy helps Jenn by answering client questions and creating Standard Operating Procedures (SOPs) to ensure business consistency. She also manages Jenn’s schedule, arranges travel, formats newsletters, and automates text messaging, keeping clients informed and engaged.